A few years ago, a local business owner let’s call her Lisa called it quits on her digital marketing agency. Despite paying for SEO services for over a […]
Digital Marketing
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How to Write a High-Impact Dissertation on Influencer Marketing in 2025
This article provides effective tips on how to write a high-impact dissertation on influencer marketing in 2025. Give it a read to stay ahead in digital marketing research […]
AI
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AI Traffic Is Up 527%-How AI SEO, AEO & GEO Are Rewriting Ranking
IntroductionEver wondered why your web traffic suddenly feels… off? Well, buckle up because AI-generated answers are stealing the show. In early 2025, AI‑referred sessions jumped 527% between January […]
Digital Marketing
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Digital Marketing Executive: Your Roadmap to a Smart, Strategy-Led Career
Introduction Foreword – This part is to give a faint intuition about what happens behind the scenes of digital marketing executives and all their agonies at once running […]
Digital Marketing
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User first E‑E‑A‑T: What actually drives SEO and GEO
Introduction Ever wondered why some content just feels trustworthy, and gets featured in AI summaries as well as Google results? That’s the magic of user‑first E‑E‑A‑T, and it’s […]
Digital Marketing
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Scope of Digital Marketing: Careers, Trends & What You Need to Know
Introduction Have you all ever thought why websites chase you everywhere, or why different brands speak to your subconscious? Digital marketing karma. So, by the way, this digital […]
Digital Marketing
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SEO vs. GEO: Same Goals, Different Engines – What You Really Need to Know
Introduction Ever wondered what’s the real difference between SEO and GEO and why all the fuss about AI search lately? If you’ve been hearing buzz around search engine […]
AI Education / Digital Marketing
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MBA Digital Marketing: What It Costs, What You Learn & What You’ll Earn
Introduction Has it ever crossed your mind whether an MBA in Digital Marketing would really be worth it? When online advertisements and data-backed campaigns rule the business game, […]
Digital Marketing
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Google says normal SEO works for ranking in AI Overviews and LLMS.txt won’t be used
Introduction Ever wondered whether you need a brand-new SEO playbook just to show up in AI-powered overviews from Google? You’re not alone. With all the buzz around AI […]
Digital Marketing
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Digital Marketing PNG: Your Guide to Free, Transparent Graphics That Boost Engagement
Introduction Have you ever been halfway through creating a presentation or blog post and just realized, “What I need is that perfect picture”? Digital marketing PNGs are easy […]