Have you ever searched online for something, found several identical answers across various sites, just the words single tiny bit different? This indeed happens to everyone, and Microsoft […]
How to Use Broad Match Without Losing Control: A Smarter Google Ads Strategy for 2026
Ever turned on broad match keywords and felt like Google Ads suddenly had a mind of its own? One day you’re targeting high-intent users, the next day your […]
How to Manage SEO for 50+ Locations Without an In-House Team
Managing SEO for one location is already busy work. Managing SEO for 50 or more locations can feel impossible without a full marketing department. Each location has its […]
From SEO to GEO: How Marketing Leaders Stay Visible in AI-Driven Search
Introduction: Are people still “searching” the way they used to? Think about the last time you searched for something online. Did you scroll through ten blue links… or […]
Microsoft Launches Asset-Level Ad Reviews: What This Means for Advertisers in 2026
Have you ever had an ad campaign that was 100% planned and ready to launch, only to learn that the client was being extra picky and the ad […]
How to Strengthen Indexation Reliability in Technology Projects
Technology projects succeed when information can be located, verified, and trusted. Whether a team is deploying new documentation, releasing product features, launching marketing pages, or integrating third-party content, […]
Google Updates JavaScript SEO Docs With Canonical Advice: All Website Owners Should Take Note
Why does it happen that the “wrong” page actually gets indexed by Google sometimes, however hard you may try to get it right? It’s a feeling and thought […]
LinkedIn Opens Up Top-of-Feed Reserved Ads to All Managed Advertisers: What This Means for B2B Marketers
Introduction Have you ever been scrolling through LinkedIn and happened to see one ad that is definitely at the top of your feed and looking pretty sure of […]
How to Use Google’s Channel Performance Report for PMax Campaigns to Optimize Your PPC ResultsIntroduction
Have you ever run a Performance Max (PMax) campaign and wondered “Where are my results really coming from?” If you’ve felt like you’re throwing budget into a black […]
Google Fixed Month-Long Delay With Page Indexing Report: What Really Happened and Why It Matters
Ever opened Google Search Console, checked the Page Indexing Report, and thought, “This doesn’t look right”? You weren’t imagining things. For nearly a month, Google’s page indexing report […]